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News

Today, in a consumer culture that’s hyperaware of GMOs, hard-to-pronounce chemical additives, and harmful contaminants, organic food is big business. But is it really any better for you and the Earth, or is it all just a crafty marketing ploy? In a 30 year study Rodale Groups dug in and peeled back the USDA-certified labels to find out what exactly organic is and what it’s not. Here’s what they found .... 

Friday, 08 May 2015 13:12

The Real Dirt On Farming

The Farm & Food Care Foundation has launched a new edition of the popular publication "The Real Dirt on Farming", which answers Canadians' questions about food and farming, and tackles hot topics – like pesticides, antibiotics, hormones and GMOs – head on. Check it out here.

Thursday, 07 May 2015 13:45

Happy Birthday Organic Alberta!

Birthday Cake April 2015April 28, 2015 marked 10 years since Organic Alberta's official incorporation as a non-profit organization serving the Alberta organic community. A lot has changed in the last 10 years - we have gone from 1 part time staff person working from her basement to an office that holds 6 staff people plus a summer student, managing multiple projects and priorities. However, a lot has stayed the same too. Our focus is still to represent and support Alberta's entire organic industry as we work towards our common vision of "a strong, sustainable and united organic community in Alberta". The Organic Alberta Board of Directors took a few minutes out of their busy two days of meeting and planning for the organization to enjoy a quick piece of birthday cake. 

Board Staff April 2015

Monday, 30 March 2015 14:33

Homegrown Foods Grand Re-Opening

From the Stony Plain Reporter/Grove Examiner, March 6, 2015

For over 15 years Homegrown Foods has been serving the local community with healthy food and living choices and now they are excited to boast a larger store and an on-line and home delivery service!

Jim Schoepp, proud owner and himself an organic farmer says "We are proud to provide the Parkland area with organic food and other healthy options for the body and home. These latest developments are a testimony to our customer's loyalty and our desire to expand our service to the community."

Friday, 27 March 2015 08:20

Seeking Organic Food Demonstrator

JoinTeamOA

Organic Food Demonstrator

We are looking for an outgoing, personable, and passionate person to join our team as a food demonstrator. The Organic Food Demonstrator will conduct food sampling at retail locations and events to promote products from Alberta Organic producers and processors. The Organic Food Demonstrator will work closely with Organic Alberta’s Marketing Program Coordinator and with business representatives in the organic community.

Projects include: The Alberta Organic Food marketing campaign.

 

Thursday, 26 March 2015 13:31

Efficiency Key In Organic Beef Production

A recent Western Producer article focused on the presentation by Tim Hoven to the 2015 Organic Alberta conference in Beaumont.

There is good margin in the organic beef industry for some people but not for everyone, says organic beef producer Tim Hoven. He said the organic beef industry must become more efficient feeding, finishing, slaughtering and distributing its product if it is to survive and thrive. “There is not enough money in the whole system to keep the whole system going,” Hoven told the Organic Alberta conference.  He believes the organic industry will continue to grow, but producers must work together to cut costs and make the final product affordable to consumers. “There must be some way the industry can work together and move forward,” he said. “Define your niche and somehow work together so we can all have a better living.”
 
Hoven was one of the few people selling meat directly to consumers before BSE, but he said almost 14 years of driving across central Alberta delivering meat to customers and stores took its toll. He has stopped his direct sales business to concentrate on raising livestock. “There is not enough time in the day to be a producer and marketer. You need to specialize,” said Hoven of Eckville, Alta. The commercial cattle industry is broken into cow-calf producer, backgrounder, finisher and distributor, and the organic beef industry needs to do the same to become more efficient. “There needs to be a place where cow-calf producers can send their animals to be finished as efficiently as possible.” He said consumers will become frustrated and abandon organic meet if the industry doesn’t work together.  “In the future, we need to have organic processors, distributors to make it easier for consumers.”
 
Mike Beretta, chief executive officer of One Earth Farms, said it cannot keep up with the demand for its organic and natural beef. Sales of organic beef could double over night if more was produced.  The biggest barrier to producing more beef is finding more organic feed, he added.  “We’d like to increase sales but can’t find feed,” Beretta told the conference.
 
One Earth Farms slaughters 400 head of its “natural” brand beef, which is raised without additional hormones or antibiotics, and 80 head of organic beef at its Canadian Premium Meats plant in Lacombe, Alta. Buying the federally inspected slaughter plant has allowed the company to have regularly scheduled slaughter days to ensure a steady quantity of meat for customers. Beretta took over as head of the company shortly after One Earth Farms bought his Beretta Farms brand. The company has since acquired a series of beef brands, including Heritage Angus. Beretta said it hopes to scale up its organic line of beef products by focusing on grass-finished beef as a way to eliminate expensive grain in the feed.
 
One Earth Farms’ cattle are scattered across the Prairies and raised by farmers as a way of sharing costs and risks. Beretta said consumers who want organically raised beef are willing to pay higher costs.

For all media, website, or general inquiries please contact us at info@organicalberta.org or call 587-521-2400 (Toll-free: 1-855-521-2400)