Posted  5 Oct, 2017 
In: Events

Event Date:  Oct 25, 2017

Communicate with confidence during your next media interview, important business meeting, keynote speech, customer interaction and employee feedback session.
You will learn:
  • the elements that make a strong message for any situation
  • how to craft a powerful message using the Key Message Creation Sheet
  • to select power words, avoid trigger words
  • strategies for dealing with tough questions, such as guarantees, speculation
  • ways to use stories, anecdotes, facts, statistics and reports to strengthen your message

Date: October 25, 2017

Time: 12:00 PM

Cost: $40 AFPA Members / $50 Non-Members

Facilitated by Ted Flitton 
Ted Flitton is AFPA’s Director of Sustainability and Communications. He has almost twenty years’ experience as a journalist, media spokesperson and public relations professional.  He has studied with the Reputation Institute and received a B.A. in political science from York University. He regularly writes about reputation issues.

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